The Green Awards is now accepting entries for its 5th annual ceremony that honours creativity within the communications and sustainable marketing industries.
The Global Green Awards are known to be one of the most notable events for those in the eco world as they recognize the best campaigns targeted at promoting sustainability. Outside of originality and creativity, entries are also judged based on how they contribute to society by following the Environmental Accreditation Scheme as defined by RSA.
This is the first year that the awards will be open to global entries in all categories.
There are sixteen categories in this year’s Green Awards to honour every discipline including public relations, advertising, direct marketing, and many more. New categories are designed every year to encompass the growth of innovation within the communications market.
This year the new categories include Best Green Product Innovation, Best Green Use of Mobile Apps and Technologies, and Best Green Educational Project.
Other new add-ons to this year’s 2010 Green Awards include the creation of a ‘Steering Group’ in order to offer guidance and advice during the selection process. Members of the group are professionals that work with environmental organizations, marketing, and communications.
UNEP Director of Communications and Steering Group member Satinder Bindra stated that it is important to make your voice heard in the hard market of environmental campaigns and thus those who participate need to be risk takers that offer the qualities of creativity and persistence.
Most of the judges are quite prominent such as Freya Williams the MD/Planner of Ogilvy Earth, Johan Eliasch the Special Representative of the PM of the UK, Cheryl Hicks the Special Advisor on sustainability for the WBSCD, and Nick Nuttal the Media Head for UNEP.